If your website is being created by you, then you have to understand Search Engine Optimization. As there are differing views on what works best, it isn’t a precise science.
However, in this article, you will find certain guidelines to follow that can really help you ensure your pages become search engine friendly. Common sense is definitely the most effective guide.
“Do not push anything.” So says the experts. “Do not over-stuff your webpage with too many keywords!”
Constantly remember that your work may be read by users who value easily-flowed texts that isn’t affected and stilted. Ensure your meta tags in your HTML docs are well defined and arranged.
Some search engines no further use meta tags due to misuse by webmasters. You need to make use of your description meta tag as well as your keyword meta tag as the very least.
The robots meta tag should only be utilized to suggest that the page isn’t to be indexed.
Let your page title tag be close to the start of your webpage to ensure your primary keywords appear within it, and must be in the head section of your web file.
You should ensure that it contains the secondary keywords as well, but attempt to make the title stream as naturally as possible. There must be a H1 page title within the body part of your HTML document.
That’s your main page keyword within it. Also add keywords that are secondary whenever possible so as not to drive against the advantages that the page encourages.
Ensure your main page keyword reach a density of 2 to 5 percent complete.
For instance, if your page has 250 words, you will have to add your primary key word 5 times to accomplish a density of 2 percent.
Also ensure your your main page keyword appears twice in the primary paragraph, once in the second paragraph and also appears throughout the rest of the text to reach the required density.
Your main page keyword must appear close to the start of the text. So that every page has at least 250 words of text, comprising the principal body text.